November 2013
November 1, 2013 Are Apple's New Features Convincing Customers to Buy?
November 16, 2013 Marketing TILT: The Power of Celebrity Endorsement
November 17, 2013 Why Brands are Crucial to Innovation
October 2013
October 29, 2013 An Interview with RainToday
September 2013
September 29, The TILT Website
August 2013
August 22, 2013 Tilt: What Advance Readers are Saying
July 2013
July 3, 2013 Marketing Advice for the NSA
June 2013
June 30, 2013 TILT
Hiatus to write a book
December 2012
December 16, 2012 Top 10 posts
December 9, 2012 How Zong Qinghou became the richest man in China
December 2, 2012 The Facebook spurious legal notice
November 2012
November 25 2011 Ho Ho Ho Happiness
November 11, 2011 Prisoners of war
November 4, 2012 Hobson's choice on Tuesday
October 2012
October 28, 2012 Value and values
October 21, 2012 Too much innovation
October 14, 2012 Service economy conundrum
October 7, 2012 The company outsmarting big pharma in Africa
September 2012
September 30, 2012 Apple, Directionless?
September 23, 2012 Sh*t managers say
September 16, 2012 Money on the Mind Guest bost by Jodie Whelan
September 9, 2012 Differentiation versus centrality
September 2, 2012 In praise of bling
August 2012
August 25, 2012 Apple vs. Samsung, rulings by courts and by consumers
August 21, 2012 What's love got to do with it?
August 5, 2012 Corporate brand takes the podium
July 2012
July 29, 2012 Bieber, DeGeneres and "Like" marketing
July 22, 2012 Price Discrimination, when is it seen as fair?
July 15, 2012 Why do your customers buy from you?
July 8, 2012 Store Wars, second edition
July 1, 2012 At the CSSG 2012 conference
June 2012
June 24, 2012 What happened to disintermediation?
June 17, 2012 Missing label
June 10, 2012 The Emergence of the emerging market multinational
June 3, 2012 End of Social
May 2012
May 27, 2012 The French election, Goldman Sachs, and ..oh...brand management
May 20, 2012 Going Green...ish?
May 13, 2012 Five gold coins for my attention
May 6, 2012 How to innovate for a greener world (and make money)
April 2012
April 29, 2012 Brand mimicry
April 22, 2012 The rich, the lazy, the busy, the ignorant, and the vain
April 15, 2012 First Energy
April 8, 2012 Sometimes customers are pretty stupid
April 1, 2012 The Relevance revolution
March 2012
March 25, 2012 Markets or shareholders?
March 18, 2012 B2B brand architecture
March 11, 2012 Reversal of fortunes: Nokia Vs. Apple
March 4, 2012 Marketing is context
February 2012
February 26, 2012 Facebook's $100 billion valuation: Does it compute?
February 19, 2012 A modest diagnosis of India's infrastructure woes
February 12, 2012 Marketing lesson from the financial crisis
February 5, 2012 GAFA, the new face of marketing
January 2012
January 29, 2012 Are business school rankings good for you?
January 22, 2012 Hour glass theory
January 15, 2012 Green consumers, Canada?
January 8, 2012 Pink shades for everyone!
January 3, 2012 Is RIM going the way of Nortel
December 2011
December 26, 2011 Top 10 2011
December 18, 2011 Santa Claus, the Real Thing?
December 11, 2011 Lousy choices
December 4, 2011 Where do you find your most useful ideas?
November 2011
November 27, 2011 Mixing business and beliefs
November 20, 2011 Don't ask consumers what they want
November 13, 2011 Marketing, dreams, and Hollywood
November 6, 2011 Victims of marketing
October 2011
October 30, 2011 A backhanded compliment to the power of marketing
October 9, 2011 BRICs: the sub-plot thickens
October 2, 2011 Brand network effects
September 2011
September 25, 2011 Did Netflix overlook consumer inertia?
September 18, 2011 "Marketing" in the 20th century
September 11, 2011 What the heck is a brand anyway?
September 4, 2011 Value creation versus value capture
September 18, 2011 "Marketing" in the 20th century
September 11, 2011 What the heck is a brand anyway?
September 4, 2011 Value creation versus value capture
August 2011
August 28, 2011 The myth of the empowered consumer - II
August 21, 2011 Customer satisfaction of market share? Pick one
August 15, 2011 The myth of the empowered consumer - I
August 8, 2011 Brand Portfolios: a mixed bag
August 3, 2011 Names, origins, authenticity, value, and pleasure
August 1, 2011 Back to the future: a brand new model of trust
July 2011
July 30, 2011 The debt-ceiling standoff: great taste, less filling
July 25, 2011 Merchants of menace
July 18, 2011 Marketing Superpower
July 11, 2011 Why Crowd-sourcing innovation is worth it
July 4, 2011 The "good enough" strategy
July 25, 2011 Merchants of menace
July 18, 2011 Marketing Superpower
July 11, 2011 Why Crowd-sourcing innovation is worth it
July 4, 2011 The "good enough" strategy
June 2011
June 27, 2011 Where are today's Mad Men?
June 20, 2011 In brands we trust
June 13, 2011 Are countries lousy market segments?
June 6, 2011 Should Facebook break itself up?
May 2011
May 30, 2011 "No really, my market is different!"
May 23, 2011 Expect the unexpected
May 19, 2011 A Marketer's Dream: connecting the real and online worlds Guest Post by Mark Binns
May 16, 2011 Why marketers get no respect
May 9, 2011 The (social media) genie is out of the bottle
May 2, 2011 Banyan Tree - branded paradise, Guest Post by Martin Roll
May 2, 2011 Slumdogs and millionaires: consumers in China and India
April 2011
April 25, 2011 The Upside of Useless Stuff, Guest Post by Dan Ariely
April 25, 2011 Cruising to profitability
April 18, 2011 Insights that Incite, Guest Post by Jeff Swystun
June 20, 2011 In brands we trust
June 13, 2011 Are countries lousy market segments?
June 6, 2011 Should Facebook break itself up?
May 2011
May 30, 2011 "No really, my market is different!"
May 23, 2011 Expect the unexpected
May 19, 2011 A Marketer's Dream: connecting the real and online worlds Guest Post by Mark Binns
May 16, 2011 Why marketers get no respect
May 9, 2011 The (social media) genie is out of the bottle
May 2, 2011 Banyan Tree - branded paradise, Guest Post by Martin Roll
May 2, 2011 Slumdogs and millionaires: consumers in China and India
April 2011
April 25, 2011 The Upside of Useless Stuff, Guest Post by Dan Ariely
April 25, 2011 Cruising to profitability
April 18, 2011 Insights that Incite, Guest Post by Jeff Swystun
April 11, 2011 Why we segment
April 2, 2011 Extending the brand to innovative products
March 28, 2011 Welcome to Just Marketing